Wade College's marketing and management program prepares students with creative, analytical, and technological skills to develop and market goods and services in today's dynamic global marketplace.

At Wade College, students learn skills to shape global consumer industries through real-world, hands-on projects that focus on marketplace analytics, consumer behavior, content development, marketing strategies, and profitability maximization within the omnichannel business environment. A broad range of courses ensure a strong business foundation of skills in marketing, branding, management, retail and e-commerce, global business, and multimedia communication that integrate creative thinking, communication, and technology competencies for consumer experiential and digital driven environments. Program outcomes prepare students for careers in marketing, communications, procurement, wholesale / omnichannel sales and management, as well as related allied fields.